“Between  and 2020, the amount of digital information created and replicated in the world will grow to an almost inconceivable 35 trillion gigabytes as all major forms of media – voice, TV, radio, print – complete the journey from analog to digital.”—John Gantz and David Reinsel, “The Digital Universe Decade—Are You Ready?” (May 2010)
Every 2 days, we create 5 exabytes (a billion billion) of information. In the coming years, that number is only going to increase and with it new opportunities and challenges will arise. Harnessing the power of massive flows of data will require sophisticated metrics and benchmarks—a trend already happening in most cities. However, will we know which indicators are the most important?